This is why Carlsberg beer tastes great – ARIS helps Carlsberg to become the fastest growing beer company
From June 17-21, Software AG's International User Groups Conference took place in Barcelona. It was a great event with inspiring presentations and intense discussions. As a natural-born ARIS fan, I attended the ARIS User Group sessions. I saw presentations by BNP Paribas Fortis, Rabobank, Carlsberg, and Lufthansa Systems. All presentations were great, but I especially liked the Carlsberg lecture.
A major part of Carlsberg's strategy is to grow through acquisitions. With this comes complexity because each acquired company brings its own IT systems, data models, and processes. To become the fastest growing beer company in the world, Carlsberg needed to reduce complexity to stay agile. To do so, the company launched a Business Standardization Program (BSP), which is not only an IT system implementation, but a global business transformation program. Carlsberg chose ARIS to implement the BSP program to achieve one common business process model, one common IT platform, and one integrated supply chain.